Audiovisual production is an ever-changing field and the terms used can be bewildering to newcomers. In this guide, we will provide a detailed explanation of the most common terms used in the audiovisual industry to help professionals and students better understand this sector.

Initial Stages: Planning and Preproduction

Planning and pre-production are the first steps in the production of any audiovisual project.

Script

The script is a written document that details the plot, characters and scenes of an audiovisual project. It is the cornerstone of the entire production process and is essential to ensure a coherent narrative and efficient production.

Storyboard

The storyboard is a graphic representation of the scenes and sequences described in the script. It can be hand-drawn or digitally created and allows you to visualize the project before shooting begins.

Location Search

Location scouting is the selection of the places where the project will be filmed. It is a crucial step in planning to ensure that the locations are suitable and safe for the production.

Production

Production is the stage in which the recording of an audiovisual project is carried out.

Recording

Recording is the process of capturing audio and video for an audiovisual project. It can be recorded with a traditional camera or with a mobile device and is an essential part of the production to obtain high quality material.

Lighting

Lighting is an important aspect of production that can make or break the quality of the recording. It is important to consider proper lighting at the shooting location and to use reflectors and other equipment if necessary.

Audio

Audio is an important part of any audiovisual project and can make or break the quality of the recording. It is important to consider audio in the planning and use high quality equipment for recording.

Postproduction

Post-production is the stage in which an audiovisual project is edited and given its final form.

Editing

Editing is the process of combining recorded audio and video to create a final product. It includes the addition of effects, transitions and music to create a cohesive and engaging experience for the viewer.

Visual Effects (VFX)

Visual effects are computer-generated images that are added in post-production to create a realistic or fantastic look. VFX are commonly used in science fiction and action films to create impressive scenes.

Audio Mixing

Audio mixing is the process of adjusting the volume, tone and sound effects in a project to create a satisfying listening experience. Audio mixing is a crucial part of post-production to ensure that the audio is clear and consistent.

Distribution

Distribution is the stage in which an audiovisual project is disseminated and promoted.

Premiere

The premiere is the first public exhibition of a project. It can be in a movie theater, on television or online and is a crucial moment in distribution to receive feedback and generate interest in the project.

Online Distribution

Online distribution is the dissemination of a project through the internet. It can be through online streaming platforms such as Netflix or by publishing on a website of your own.

Conclusion

These are some of the most common terms in audiovisual production. Understanding these terms and their meaning is crucial for anyone wishing to work in this field or simply to better appreciate audiovisual production. With this guide, we hope to have provided a solid foundation for understanding and discussing audiovisual production.

If you’re interested in learning more about audiovisual production, we invite you to explore the services offered by SayIt. Contact us at for any questions or to discuss your audiovisual production needs.